Cierto Tequila Named Brand of the Year at the 2025 Tequila Mezcal Challenge

Pure, Natural True Tequila Wins Nine Medals in Total

The Elevated Spirits Company is pleased to announce that Cierto Tequila received nine (9) medals, including two (2) Double Gold medals and three (3) Gold medals, at the 2025 Tequila Mezcal Challenge (TMC) – the most of any brand in the competition.

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Cierto Tequila Named Brand of the Year at the 2025 Tequila Mezcal Challenge

Cierto’s Private Collection Añejo and Private Collection Extra Añejo were both named Best of Show, bestowed upon the top-scoring products in the entire agave-focused competition (the largest of its kind in the world). And in acknowledgement of its impressive awards haul, Cierto was given the prestigious title of Brand of the Year.

With these new honors, Cierto has won one thousand one hundred twenty-seven (1,127) international medals and awards.

About Cierto Tequila and Elevated Spirits Company

The Elevated Spirits Company is the producer of Cierto Tequila – authentic, 100% natural, additive-free, luxury tequila made in Jalisco, Mexico. Cierto means “True,” the perfect word to describe this remarkable award-winning family of tequilas – patiently crafted expressions of pure Highlands agave, harvested by fourth and fifth generation agaveros at peak maturity. The Elevated Spirits portfolio includes the Cierto Private Collection Blanco, Reposado, Añejo and Extra Añejo, as well as the Cierto Reserve Collection Blanco, Reposado, Añejo and Extra Añejo. Due to their character, complexity and luxuriously smooth taste, these eight agave expressions are widely acknowledged by tequila connoisseurs as “The World’s Finest Tequila” and some of the best tequilas ever made. Cierto recently became the first tequila brand to surpass 1,100 international medals and awards, making it “The Most Awarded Tequila in History.”

Learn more at cierto.com.

About Tequila Mezcal Challenge (TMC)

The Tequila Mezcal Challenge, organized by Wine Country Network, is the largest spirits competition dedicated to defining excellence in more than 60 categories of tequila, mezcal and agave spirits.  All spirits are tasted double-blind by a prestigious and well-rounded panel of beverage professionals including master sommeliers, journalists, retail buyers and F&B directors.

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